Let It Snow, Let It Snow, Let It Snow! The Power of Nostalgia
Do you remember the magic of that first snowfall as a child? The excitement, the wonder, and the joy of a world transformed by a blanket of white? Whether you […]
Do You Have a Dream? The Power of Bold Vision in Fundraising
I want to ask you a question: Do you have a dream? A Big Hairy Audacious Goal (BHAG) that drives you and your organization forward? A BHAG is more than […]
What’s Your BHAG? Turning Big Ideas into Bold Action
Have you ever heard of a “BHAG”? It stands for Big Hairy Audacious Goal—a concept introduced by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits […]
Houston, We Have a Problem: Identifying the Core of Your Fundraising Campaign
Remember the iconic line from the movie Apollo 13, “Houston, we have a problem”? It’s a simple statement, but it packs a powerful punch, immediately conveying the urgency and seriousness […]
You’ve Made the Ask – Now Answer, “Why Now?”
When you ask a prospective supporter for a contribution, one of the most common and reasonable questions you might face is, “Why now?” Tom Ahern, a leading expert in fundraising […]
What’s Your Answer to the Problem? Framing Solutions for Your Donors
In the world of fundraising, one of the most effective frameworks you can use to engage donors is surprisingly simple: Identify a problem, and present your solution. This approach, advocated […]
Are You Coming to the Rescue? Positioning Your Nonprofit for Success
In a world that often feels overwhelmed by troubles, the nonprofits that thrive are those that offer hope – a lifeline that donors are eager to grasp. This idea, shared […]
What’s Your Offer? Crafting the Right Appeal for Your Donors
In the world of fundraising, the key to unlocking generous contributions lies in one simple question: What’s your offer? Why should someone part with their hard-earned money to support your […]
Acts of Kindness and the Power of a Well-Crafted Offer
Remember Aesop’s fable, The Lion and the Mouse? It’s a timeless story that teaches us how acts of kindness can come full circle in unexpected ways. But what if I […]