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If you’re seeing an abundance of acorns this year, you’re not alone. Where I live, acorns are covering everything. It’s what’s known as a “mast year,” where oak trees produce

“People don’t care how much you know until they know how much you care.” This quote, often attributed to Theodore Roosevelt, speaks volumes about the importance of first impressions. In

Do you remember the magic of that first snowfall as a child? The excitement, the wonder, and the joy of a world transformed by a blanket of white? Whether you

Remember the iconic line from the movie Apollo 13, “Houston, we have a problem”? It’s a simple statement, but it packs a powerful punch, immediately conveying the urgency and seriousness

When you ask a prospective supporter for a contribution, one of the most common and reasonable questions you might face is, “Why now?” Tom Ahern, a leading expert in fundraising

When it comes to crafting a successful fundraising campaign, it’s easy to get caught up in the appeal of a well-crafted offer or the visual impact of creative design. But

You’ve likely heard the saying, “Birds of a feather flock together.” It’s an age-old proverb that highlights a simple truth: people with similar interests tend to stick together. In the

In today’s fast-paced world, we’re all bombarded with countless demands on our time and attention. Whether it’s emails, social media notifications, or ads, it’s easy to feel overwhelmed. As fundraisers

In fundraising, casting a wide net isn’t always the best strategy. Just like in fishing, where you cast your line matters just as much—if not more—than the bait you use.

Introduction: Eighty years ago, on June 6, 1944, one of the most significant military operations in history was launched—Operation Overlord, better known as D-Day. This event marked the largest seaborne