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Before you get started: fundraising first steps
Tailoring to your audience
Understanding your donors
Crafting your ask
You’re ready to ask, now what?
How can I connect the donor to their impact?
Before you get started: fundraising first steps
Be a Purple Cow: How My Uncle Harry Built a Remarkable Brand
The Hidden Danger of Acronyms: How They Can Undermine Your Nonprofit’s Marketing Efforts
Is It Nuts to Fundraise at a Time Like This?
Why Vision is Key to Your Success
Why Having a Clear Vision Is Key to Your Success
The Power of Storytelling in Leadership
Do You Tap the Positive Power of Nostalgia?
Tapping into Nostalgia: A Powerful Tool for Fundraising
Tailoring to your audience
Your List is Your Market: The Underrated Key to Fundraising Success
Navigating the Noise: How Smart List Segmentation Cuts Through the Clutter
Fishing Where the Donors Are: The Critical Role of Targeting in Fundraising
Birds of a Feather: How Targeted Lists Can Skyrocket Your Fundraising Efforts
Understanding your donors
Creating Donor Journeys: The Key to Mega Gift Success
Is It a “Mast Year” for Your Fundraising?
Crafting your ask
You’ve Made the Ask – Now Answer, “Why Now?”
What’s Your Answer to the Problem? Framing Solutions for Your Donors
What’s Your Offer? Crafting the Right Appeal for Your Donors
You’re ready to ask, now what?
Managing Expectations: The Key to Building Lasting Donor Loyalty
How to Fundraise During Challenging Economic Times: Lessons from the Experts
Facing the Fundraising Storms: How to Prepare
Surviving the Storms: How to Prepare Your Fundraising for Economic Challenges
How Hospitality Transformed Eleven Madison Park—and Can Transform Your Nonprofit Too
Unreasonable Hospitality: A Key to Transforming Fundraising
Service is Black and White. Hospitality is Color.
Sometimes It Just Takes Being Present
How can I connect the donor to their impact?
Gratitude and Stewardship: The Recipe for Successful Fundraising
14 Steps of Successful Mega Gift Fundraising
Read 14 Steps of Successful Mega Gift Fundraising
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